Los Angeles-Based Alaris Becomes First U.S.-Founded Skincare Brand Backed by Bloomage Biotech

LOS ANGELES, Nov. 9, 2026 — Alaris has secured an investment from Bloomage Biotechnology Corporation (SSE: 688363), a global biotechnology company and the world's largest hyaluronic acid producer, becoming the first U.S.-founded skincare brand it has backed. Bloomage Biotech also supplies most of Alaris' ingredients, including hyaluronic acid. Terms were not disclosed.

Co-founder Cherrie Rao, former head of global PR and brand communications at Florasis, took the makeup brand's story to international recognition. Co-founder Chelle Zeng, a creator-economy strategist with 400,000 followers of her own, led social commerce at Pixi and Sacheu. The brand launched Oct. 16.

"Most people don't need a 10-step routine. They need a few products that earn their place," said Rao.

• Dual-Chamber Radiance Firming Mask. A two-piece mask whose lower piece hooks over the ears to reach the chin and jawline, which many sheet masks miss. Black goji, ergothioneine and four forms of hyaluronic acid help visibly boost radiance and improve the look of firmness.
• Glacial Purple Clay Sheet Mask. Manicouagan clay on a ready-to-wear sheet, with no jar and no mess. Sodium hyaluronate and zinc PCA help absorb excess oil and refine the look of pores.

Both are formulated with sensitive skin in mind, not tested on animals and priced at $20 per box of four. By year-end, Alaris will add Peptide Glow Oil Serum, Ectoin Jelly Mist and Rose PDRN Firming Balm Stick.

"Bloomage Biotech has spent over two decades advancing hyaluronic acid science," said Yizheng Li, director, vice president and board secretary of Bloomage Biotech. "The U.S. is an important market for us, and Alaris brings our research to American shoppers through founders who know this market. We are proud to be its partner from day one."

Media contact
Cherrie Rao, Co-founder & Head of Brand Communications
[email protected] • 626-841-6888

SOURCE Alaris Beauty